If you answer 'Yes’ to any of the above, then ‘Mystery to Mastery’ is just for you. This book is a practical guide for Business Leaders, Entrepreneurs, Product Managers, Dreamers & the Heroes to integrate Design Thinking into their psyche to ideate, productize and launch beautiful products that customers fall in love with.
Mystery to Mastery – Ideation to Productization Playbook bundled with The Innovation Toolkit, is the one-stop, mega resource that has all of the tools you need to successfully build and launch your dream products!
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"An excellent book that I found provoking and it will definitely come into use for me. It has clear structure and contains examples coupled with really great templates. This book has a simple analogy for the concept and you can literally close the book and start applying it. Well done guys it is a great read."
Julie McMahon - Senior Manager @ Dell
"In this world where organizations are experiencing acute shortage of game changing approach and ideas to define growth areas; "Mystery to Mastery" forces them to relook at everything. This book is a "how-to" compendium of how to go about generating a steady stream of validated product ideas."
Pinaki Gupta - Chief of Operations & Business Head @ Tata Interactive Systems
Gaurav Sinha - SAS Professional @ Accenture
Harinder B - Sr. Product Manager @ Sparc Technologies